Personal deodorants and antiperspirants (HS: 330720) Product Trade, Exporters and Importers | The Observatory of Economic Complexity (2025)

About

Overview This page contains the latest trade data of Personal deodorants and antiperspirants. In 2022, Personal deodorants and antiperspirants were the world's 889th most traded product, with a total trade of $4.28B. Between 2021 and 2022 the exports of Personal deodorants and antiperspirants grew by 12.6%, from $3.8B to $4.28B. Trade in Personal deodorants and antiperspirants represent 0.018% of total world trade.

Personal deodorants and antiperspirants are a part of Shaving Products.

Exports In 2022 the top exporters of Personal deodorants and antiperspirants were Germany ($505M), United Kingdom ($452M), United Arab Emirates ($292M), Mexico ($276M), and United States ($272M).

Imports In 2022 the top importers of Personal deodorants and antiperspirants were United States ($320M), Germany ($265M), Netherlands ($227M), United Kingdom ($176M), and France ($163M).

Ranking Personal deodorants and antiperspirants ranks 2557th in the Product Complexity Index (PCI).

Description Deodorants and antiperspirants are used to reduce odor and sweat. Deodorants only control odor while antiperspirants also reduce sweat and are most often used by people who sweat a lot.

Latest Trends

Latest Data

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Flow

Y-AXIS SCALE

The following visualization shows the latest trends on Personal deodorants and antiperspirants. Countries are shown based on data availability.

For a full breakdown of trade patterns, visit the trend explorer or the product in country profile.

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* Trade values are converted to USD using each month's exchange rate. For December 2023 data, the exchange rate from December 30, 2023 is used.

Historical Data

Exporters and Importers

Top Origin (2022)Germany$505M

Top Destination (2022)United States$320M

In 2022 Personal deodorants and antiperspirants were the world's 889th most traded product (out of 4,648).

In 2022, the top exporters of Personal deodorants and antiperspirants were Germany ($505M), United Kingdom ($452M), United Arab Emirates ($292M), Mexico ($276M), and United States ($272M).

In 2022, the top importers of Personal deodorants and antiperspirants were United States ($320M), Germany ($265M), Netherlands ($227M), United Kingdom ($176M), and France ($163M).

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Exporters of Personal deodorants and antiperspirants (2022)
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Importers of Personal deodorants and antiperspirants (2022)
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Market Dynamics

Color

Top Origin Growth (2021 - 2022)Germany$93.9M

Top Destination Growth (2021 - 2022)United States$63.5M

Between 2021 and 2022, the exports of Personal deodorants and antiperspirants grew the fastest in Germany ($93.9M), United Arab Emirates ($90.3M), United Kingdom ($58.5M), Mexico ($51.7M), and Philippines ($44.7M).

Between 2021 and 2022, the fastest growing importers of Personal deodorants and antiperspirants were United States ($63.5M), Saudi Arabia ($43.4M), United Arab Emirates ($41.7M), United Kingdom ($36.3M), and Netherlands ($30.3M).

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Exporters of Personal deodorants and antiperspirants (2021 - 2022)

Importers of Personal deodorants and antiperspirants (2021 - 2022)

Market Concentration

Value

This chart shows the evolution of the market concentration of exports of Personal deodorants and antiperspirants.

In 2022, market concentration measured using Shannon Entropy, was 4.69. This means that most of the exports of Personal deodorants and antiperspirants are explained by 25 countries.

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Value of Exports in Personal deodorants and antiperspirants

Net Trade

TOP NET EXPORTER (2022)United Kingdom$276M

TOP NET IMPORTER (2022)Saudi Arabia$104M

This map shows which countries export or import more of Personal deodorants and antiperspirants. Each country is colored based on the difference in exports and imports of Personal deodorants and antiperspirants during 2022.

In 2022, the countries that had a largest trade value in exports than in imports of Personal deodorants and antiperspirants were United Kingdom ($276M), Germany ($240M), Mexico ($189M), United Arab Emirates ($146M), and Poland ($109M).

In 2022, the countries that had a largest trade value in imports than in exports of Personal deodorants and antiperspirants were Saudi Arabia ($104M), Chile ($74.2M), Iraq ($68.1M), Belgium ($55.3M), and United States ($47.9M).

Net Trade (2022)

Country Comparison

Flow

Measure

Ranking

This visualization shows the countries that have an important ratio of their trade related to Personal deodorants and antiperspirants. It is possible to select the main countries that export or import Personal deodorants and antiperspirants in the world, or by continent, as well as select the measure of interest.

Top 10 Exporters Countries of Personal deodorants and antiperspirants by percentage of total exports

Product Complexity

Diversification Frontier

Specialization

The Complexity-Relatedness diagram compares the risk and the strategic value of a product's potential export opportunities. Relatedness is predictive of the probability that a country increases its exports in a product. Complexity, is associated with higher levels of income, economic growth potential, lower income inequality, and lower emissions.

Relatedness vs Country Complexity (2022)

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Personal deodorants and antiperspirants (HS: 330720) Product Trade, Exporters and Importers | The Observatory of Economic Complexity (2025)

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